About

We opened Violette Boutique on a sunny afternoon in October of 2005, determined to provide the city of Victoria, British Columbia with the finest in fashion jewelry, accessories, and little luxuries. An institution was born. 

With our backgrounds in fashion retail, my mum and I set out to deliver a unique experience for our customers from start to finish. It was our goal to assemble upbeat and knowledgeable staff (fondly referred to as the Violette Gems), stunning displays, and most importantly, Canadian-made products with an emphasis on quality and exclusivity. 

From this, Violette has since grown from a tiny 700 square-foot shop, to our current location downtown Victoria (at more than twice the size of our original home) featuring some of the top names in independent jewelry design. As of September 2023, we expanded to two brick and mortars, our newest now located in Oak Bay. While offering a selection of recognizable brands, our main focus remains to represent Canadian-made products, made by a variety of locally based jewelry designers such as Leah Alexandra and Pyrrha, with a few other little luxuries sprinkled in for good measure. In this process, we launched our very own in-house jewelry brand called Violette Studio, designed by our very own co-founder and owner Erin.

We hope you enjoy your shopping experience at violetteboutique.com.  If you are in need of any assistance, our Gems are always a phone call or email away.

xo
Erin and Lea